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Aimed at growing its presence in the UK, Trustly partnered with English Premier League team, West Ham United F.C.
I was tasked with conceptualising, writing and overseeing content production – as well as liaising with their partnerships team.
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Brand films
We created two Trustly online films targeted mainly towards
UK consumers. I conceptualised and wrote the scripts for each.
30" TVC & Online – 2022
How it showed inside the London Stadium
30" TVC & Online – 2022
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The Trustly Tough Hammer Challenge
We also produced some branded content in the form of an obstacle course. Featuring West Ham United players Declan Rice, Michael Antonio, Grace Fisk and Lisa Evans.
Trustly 'Tough Hammer 'Challenge – 2022
Teaser post on Socials #1
Teaser post on Socials #2
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I also did some good ol' banner writing. Here’s one example…
Banner copy linking football lingo with a benefit of Trustly’s secure payments